“The fame-jacking stuff definitely fits with the ethos of the company — hustling, independent-minded, self-direction. I'm happy so far.”
Where they were stuck
Gigable was the classic early-stage bind — sharp product instinct, independent culture, constrained budget, and not enough public-facing brand surface area for the audiences and investors who needed to see it.
What we did
We took content strategy, production, and distribution end-to-end so the founders could stay focused on the product and the raise. The storytelling matched the team's hustling, self-directed culture — no corporate dress-up — and gave the company the kind of visible credibility a venture round actually responds to.
Content inspiring growth
A selected look at the top platform-native videos created for Gigable, designed to establish brand credibility for an independent-minded gig-economy startup and support a $2M capital raise.
Our impact
The brand work supported a $2M capital raise, with the founders staying focused on product execution rather than the marketing operation.
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