“Since starting with the team, my growth has improved really dramatically over a short amount of time. I'm now up to 37,000 followers — I started with 900. As well as that, I've also been able to get 170 people sign up for my webinar.”
Where they were stuck
Libby had the knowledge but not the positioning. Her personal brand was still early-stage at ~800 followers, the content direction was diffuse — too many topics, no clear niche — and without structured growth or lead-gen systems, inbound was thin and inconsistent. There was no defined pathway from content to leads to clients.
What we did
We started with positioning: a clear niche and a content direction tight enough to compound. From there we built a conversion-focused content approach — not growth for its own sake — and engineered viral, high-retention formats to match. A consistent publishing cadence backed by performance insights held the whole thing together.
Content inspiring growth
A selected look at the top platform-native videos created for Libby, designed to build her relationship-coaching authority, drive multi-million view breakouts, and fill webinars through organic reach.
Our impact
Libby grew from 0k to 60k+ followers, with 35M+ views on a single video and multiple additional 3M+ breakouts. The authority platform secured speaking and podcasting opportunities plus free earned media — and a single reel filled a webinar with 10k+ opt-ins.
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